
The idea
Add to Cart is a science and an art
SHOPPER MARKETING SPOTLIGHT
Taking shoppers from browsing to buying takes human understanding.
Shopper marketing enhances retail experiences and ultimately drives sales by connecting brands with shoppers in meaningful ways at the point of purchase. The collection below reflects work in this arena, requiring translating consumer behavior insights and analysis into correlated creative expressions and purchase opportunities.
Brands
Jägermeister; Jack Link’s Meat Snacks; Nature Made Vitamins; Total Wine & More
Contributions
Art direction, brand design, social strategy, UX/UI design
Agency
The Integer Group
JäGERMEISTER On- AND OFF-PREMISE PROMOS, POS, & MERCH / SNAPCHAT FILTER
NATURE MADE VITAMINS FOR KROGER, AMAZON, PRINT, YOUTUBE PRE-ROLL
JACK LINK'S FOR WALMART, IBOTTA, TARGET, AMAZON, JACKLINKS.COM
TOTAL WINE & MORE "HELLO ITALY, CIAO VINO" POP-UP Experience